Board Member, Education - Chicago Conference

Rachel Richal, CHT

Director, Learning and Team Member Activation • Buffalo Wild Wings • Office 305-281-1498

Rachel Richal is the Director of Learning and Team Member Activation for Buffalo Wild Wings. In her role, she creates and leads the company’s training programs and roll-outs of brand initiatives. Rachel began her hospitality career at 15 as a cashier in a local deli in Miami. Growing up in a family in the wine business, food and beverage was always a huge part of her life.


Prior to joining the Buffalo Wild Wings team, Rachel led training and development for TooJay's Deli, a Florida based New York style deli.  Rachel began working there as a server while attending the Rosen School of Hospitality Management at the University of Central Florida, where she graduated with her BS in Hospitality Management. As an in-store trainer, she was asked to be a trainer at new restaurant openings. From there, Rachel quickly realized how fulfilling it is to help others be successful in their own positions and showed interest in furthering her career in training. Once Rachel graduated, she was the Front of House Corporate Trainer and eventually was promoted to Director of Training, leading the company’s training programs and new restaurant openings, driving organizational culture and supporting the growth of the brand.


Rachel was recognized in 2019 in FSR magazine's 2019 Rising Stars list—a collection of 40 rising restaurant professionals under 40 in the U.S. She is a Certified Hospitality Trainer from the Educational Institute and served on the Florida Restaurant and Lodging Association (FRLA) Education Committee. Rachel is actively involved in the Council of Hotel and Restaurant Trainers (CHART), for which she has been a presenter, worked on multiple conference teams, including conference director, and currently serves on the Board of Directors.

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