Janet Hoffmann
President, Hoffmann and Associates
Social media is becoming more and more prevalent in the hospitality workplace. Where faxes, bulletin boards and even e-mail were commonplace - today we see blogs, podcasts, twitter, texting, virtual communities and other forms of social media used to engage employees, communicate employment brands, recruit and connect with our guests.
When properly managed, social networking can expand the connections between an organization and it's stakeholders. When improperly managed it can create a whole new set of business and legal problems for organizations.
In this session, we will explore key trends in the use of social media in the workplace, how it is being used effectively, the pitfalls and liability to be aware of and how to prepare and educate your organization to minimize the risk and maximize the use of social media
About Janet Hoffmann
Janet Hoffmann, President of Hoffmann and Associates has a broad range of experience in her roles as Chief People Officer at B.R. Guest Restaurants and Vice President of Human Resources and Organizational Development at Morton's - The Steakhouse, where she developed and lead teams responsible for human resources, staffing, talent training and development, benefits, risk management, HRIS and organizational development. Prior experience includes a similar role at Capital Restaurant Concepts and 15 years of experience as a General Manager for Houlihan's Restaurant Group.
Under her leadership, Morton's was recognized by Chain Leader as one of its Best Places to Work in 2005 and 2006 for their training and recruiting practices and highlighted in Workforce Performance Solutions magazine for their performance improvement practices. Morton's also earned the People Report Best Practices Award in 2006.
Janet's combined operations, human resources and executive level experience provide her with key insights into the challenges facing organizations today. She works with her clients to gain an understanding of their business and applies her experience to providing practical people solutions.
Janet earned her bachelor's degree in Hotel and Restaurant Management from Cornell University's School of Hotel and Restaurant Management. She holds professional certifications in training from Georgetown University, the Myer's Brigg Type Indicator, Lominger Architect and has earned her Senior Professional in Human Resources (SPHR).
Recently, Janet has returned to her passion for art and design and is also a mixed-media, book and collage artist. In her spare time, she practices her art, teaches classes and participates in area artisan craft fairs.
Janet is a member of the Society of Human Resource, the American Society of Training and Development and CHART, the Council of Hotel and Restaurant Trainers of which she is a past president.